An Unromantic but Compelling Theory About Sexual Motivations June 23, 2022 by Roy F. Baumeister Ph.D. Some years ago, we published a theory that people don’t like. Using economics theory to analyze the sexual marketplace is unromantic. But it sure fits. The Potential for Extreme Violent Behavior Is Not Always Apparent Behavioral Incentives Are Not Bribery Roy F. Baumeister Ph.D. Related articles Gender Inequality Fuels Intimate Partner…What Blackworms and Australia Can…My Twin Won’t Come to…Get the Best Psychological Boost…Toward a Psychology of Wonder“But I Work Best Under…“But I Work Best Under…“Aren’t You Lonely?”: I Get…Don’t Worry, Be Happy, Live…The Power of Looking at…